A thread is a sequence of questions on one topic. Follow-up questions build on the earlier answers, source by source.

- Every workspace member can read every thread and ask in it.
- The thread title is generated from the first question. Click it to rename, or use the ⋯ menu.
- Recent threads on the Consumer Insights page lists the latest ones with a search box.
- Delete thread removes the thread and its answers for everyone. Only the person who started the thread, or an admin, can delete it. If projects read the thread, the confirmation says so: they lose it.